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    Graphic Design Instagram

    Triplegram – What it is and how to create one to make your Insta feed look amazing

    Hellooo guys! How are you all doing? πŸ’–πŸ’–

    So, a triplegram is a set of three posts on your Instagram feed that are connected visually somehow. They can only have similar design unifying them aesthetically compared to the other posts, or be even more similar, like three photos from the same photoshoot. Or it could even be one photo cropped into three, in a mosaic style.

    I’ve been seeing lot of people are using triplegrams these days as a pattern for their instagram feed designs, always publishing images with that sequence in mind. Other users use the technique only once in a while, in the middle of the feed.


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    On my Instagram I don’t have a lot of rigidity about triplegrams, but my feed is planned for the three photos in the same line to have some kind of unit. Sometimes the connection between the images is clear, sometimes is subtle.

    cute pink feminine girlie minimal instagram feed
    Update 2020: this was my feed back in 2017, I couldn’t keep it haha

    There’s also the Instagram feed dividers, also triplegrams, but used more specifically to separate old and new themes, to mark the beginning of a new phase, a new project, etc. I’ve posted a few dividers here and here if you want to take a look πŸ™‚

    The negative side of Triplegrams

    Well chicas, I have to say. From my own experience I say: maintaining the triple line standard is a lot of work! And it greatly limits the creativity of the account user. I can’t even count how many posts I’ve missed because I didn’t fit the pattern! 🀬🀬

    I mean, it’s hard enough to maintain the aesthetics of the feed as a whole (in my case the shades of pink, very clear photos, with a feminine and cool mood, very clean and modern linked to technology, homeoffice, fashion, beauty, etc), so adding triplegrams to that makes it even harder. For that reason, I live a war of love and hate with triplegram, and I don’t know how much longer I will endure haha! (update june 2019: already quit πŸ˜‚)

    Another bad side of it: you should post the 3 photos with as little time as possible between them. If you don’t, the puzzle you’re creating might look meaningless. And for those building their Instagram following, posting too much at once might not be the best strategy.

    kylie jenner triplegram

    However, if I chose to post my batch of 3 photos throughout the day, instead of posting it all at once, if you access my profile to contemplate the artistic wonder that is my feed (hahaha), most of the time the triplegram line won’t look right. So you should release everything at once, or else it just won’t work. Think about that ok, angel? πŸ€“

    I’d also advise you to work on nice visuals for each of the posts by their own, so that it will be interesting to look at when your followers see them on their feeds. It’s not often that they’ll actually visit your profile, so the individual posts are more important than whatever they form on your actual feed design πŸ’•

    coach triplegram
    Posts on these triplegrams look pretty individually, not just as a group

    If you have some time, take a look at this post I made about problematic Instagram feed designs, where I elaborate on this subject.

    The positive side of Triplegrams

    Your feed will look beautiful! That is the only advantage, and if for you it’s enough, then maybe you should go for it.

    How to make Triplegrams

    I create and plan my Insta feed on Photoshop. Very old style, photo by photo, everything is assembled in a huge file with 3k pixels in width that I later crop individually, when I am satisfied with the overall look hahah! But for those who do not have advanced knowledge of PS, I suggest apps like UNUM and Preview, that are excellent!

    So open the app and arrange your future posts nicely. If your triplegram is going to be just 3 separate photos, you can edit them on your favorite app (I like VSCO and Meitu) and place them side by side, to see if they need any more editing or adjustments. Now, if you’re going for the big cropped image divided in 3 posts, apps like Photosplit will allow you to do that. You can upload the parts to the feed planing app and preview the complete design.

    feed-instagram-ariana-grande-triplegram

    In conclusion, the biggest tool will be your creativity to plan what to post and when. Choose the shades that match the feed, the types of photos that should go in each place, etc. But today I’m not going to go into that. The goal with this post was to help you understand what a triplegram is and how to have one, so I hope that’s been achieved. (Update: I made a series of 5 posts starting with this one with tips on how to organize your feed and make it look great!) πŸ’πŸ’«

    Beijos,

    Lu

    Categories
    Graphic Design Instagram Photo editing

    How to give your photos a grain / noise effect – with an app and on Photoshop

    I’ve noticed the grain effect for photo editting is a huge trend, huh? Us graphic designers have been used to working with that technique since forever to give the image a retro look, or even to “save” a bad resolution / pixelated pic. And after all, that’s why many of us use the effect nowadays on the photos we post too, right? πŸ€©πŸ’«

    A bad resolution picture will look better with some grain effect to cover the pixels. You can’t really improve the image quality, but rather give it a cool retro effect πŸ˜‰


    After Kim Kardashian got in the mood to put a “90s” analog photo face on her photos, the idea fell in love with many people. She has even passed the stage, but we mortals remain firm hehe!


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    Soon I will post here about other ways to leave the photos with 90s style, today I will focus only on the granules, okay?

    foto-com-efeito-granulado

    The term we use in design is “add noise” to the image, probably because that’s what the Photoshop filter that has this attribute calls it hehe!

    You can easily do this in both apps and PS. Instagram had this option in the editing tools, and I always did! Then they took it off before it became fashionable.

    You can use noise to give the photo more charm, in this “retro” proposal, but I recommend more than anything to use the technique to save photos of very bad resolution or pixelated. ‘Take the test to see how much it improves with noise.

    So here is the step by step!

    If you dont love videos, I wrote it all down below…

    πŸŒ€ Grain effect | using an app:

    • Download and open VSCO
    • Open your photo and click on the middle icon to edit it
    • In the editing tools, find the option “Grain”
    • Measure the amount you think is necessary. Just enough, not too much!

    πŸŒ€ Grain effect | On Photoshop:

    • Open the photo
    • Click on Filters / Noise / Add noise
    • Adjust the amount you want. Photoshop is much more accurate than apps, so you can control it better
    • Save the photo as jpeg

    Super easy, right?

    If you want to explore Photoshop a little more, I posted some cool tips on how to change the color of an element and how to do basic photo editing. To find out more about VSCO, my favorite editing app, I wrote a whole post about it here!

    Update: I made a post here on the blog teaching how to make the 90s effect in the photos, just click here to read =)

    Beijos,

    Lu

    Categories
    Blogging Graphic Design

    What is Canva and why it’s one of the coolest graphic design tools EVER!

    Update: this post was written around 2016/17. Much has changed on Canva since then, and I plan to write about it soon. So many cool, useful changes! I still love Canva and use it more than ever now. But this is just.a heads up if you’ve arrived here in 2020 that the information below might be outdated 😘

    Hey guys, how are you doing?

    As always, I will start the post by going straight to the point, for those who want a simple answer!


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    Canva is a very popular website and app that offers resources to create graphic and digital design pieces such as social media posts, flyers, business cards, invitations and more. It has a VERY easy and pleasant interface, useful tools for the development of elaborate or simple layouts, and templates (models) of very beautiful graphic pieces in the most used formats in everyday life.

    Canva is free, but it has a paid version (Canva for Work) that can be very worthwhile in some cases. It can be accessed from both your computer or your phone, although, depending on the need, it is much better to use it on the computer.

    I admit that when I first heard about Canva, I was afraid, thinking that the design profession would end now that such a tool was offered so easy to use, and with templates of such good taste. But the truth is that the designer’s vision remains the great differentiator. Nowadays it is a great ally in my work! πŸ’–πŸ’«

    Now let’s elaborate on the subject hehe!


    Is Canva a replacement for Photoshop? Which one is better?

    Yes, Canva replaces Photoshop in creating everyday designs. It has features that are good enough to create countless types of layouts without having to learn PS. In addition, Canva is highly recommended for entrepreneurs, bloggers, freelancers and amateurs who want a practical and simple alternative to develop graphic arts in good taste. It’s easy to start and finish a beautiful design in Canva with a few clicks.

    This does NOT in any way mean that Photoshop loses its value. Photoshop is still the best graphics editing software out there, it has fantastic tools that are much, much more advanced than Canva and achieves unparalleled results. It’s not that with Photoshop you can do the same things you do on Canva, only better. Photoshop actually has way more advanced options πŸ€©πŸ’«

    It is not possible to register any design created in Canva, for example, something inconceivable for professional creations for major brands or projects. In Canva, you can’t edit images (just some very basic controls), nor create gifs among the million possibilities Photoshop offers. For a professional graphic designer in the 2020s, mastering Photoshop is still essential, and knowing how to work with Canva alone is not enough to have a competitive advantage in the profession.

    I don’t even think that Canva’s intention is to replace PS entirely. It is just a simplified alternative, specifically focused on making layouts, specially for business owners who are not full time designers.

    To sum up, each one is better in one sense, and knowing how to handle both with ease is ideal for any designer.


    How to use Canva?

    The interface is all intuitive, like almost everything these days. Create an account, select the type of design you want, choose a template and edit the content with your texts, images, graphic elements, etc. On the left side, the site offers several options of resources to use. Some are free, others paid.

    My tip for those who don’t want to pay for premium images is to search for images on google and upload them to your account, when Canva doesn’t offer the option you want for free.

    Is it worth it having a premium Canva account (Canva for Work)?

    I hate to give this vague answer, but each case is different. Before hiring my professional plan, I read many posts and professional designer reviews. I confess that opinions were divided. About half of them love Canva for Work and highly recommend it. Another half say they have not seen so much advantage.

    I think it’s worth it. For entrepreneurs, bloggers etc who, as I mentioned above, can have Canva as their main ally in marketing and design, I would super bet on the premium option for sure.


    Guys, I really hope this was helpful somehow! πŸ₯°πŸ’–βœ¨

    Don’t even think twice before creating your account to start making awesome designs on Canva.

    beijos!

    Lu

    Categories
    Graphic Design Photo editing

    7 steps to edit phone photos easy and quick!

    Heyyy guys! I’ve been gone for a while but now I’m back β˜ΊπŸ’—πŸ’–πŸ’«

    Today I’ll be teaching you how to edit photos taken on the phone quickly with Photoshop!

    Each photo requires a specific set of adjustments, it’s impossible to have a universal way of doing this that’s always flawless :/ That beign said, I believe this 7 step guide is super useful, and works pretty well in most cases.

    Just a heads up, this tutorial is not intended to be an advanced image manipulation class. It’s just a quick guide to upgrade your photos before posting or using it wherever you want. All steps are super easy to do, they require no advanced technique and can be done by beginners. Adjust the intensity of each tool according to your personal taste!

    Here’s the step by step:

    1. Open your pic

    2. Straighten – Find the best alignment for your photo so that it looks harmonic. Don’t be afraid to try different croppings, centering, framings.. You can always undo it if you don’t like the change. Read more about this step on this post.

    3 and 4. Light and contrast – Use the “Curves” tool to increase the illumination of the photo and to bring out more of the dark and light parts and make the photo more vivid. But do it lightly, do not overuse this tool! More about this here!

    5. Temperature – Make you photo cooler or warmer according to your taste.

    6. Details – Remove the dirt that interferes with the photo (as I did here with some dots on the floor and the darkest corner up there). The best PS tools for this are the Recovery Brush, the Stamp and the Smudge tool.

    7. Sharpness – When everything is ready, it is worth giving a little bit of sharpness by going to Filter / Sharpen / Smart sharpen. I also like to add a little bit of noise [full post about it here] to disguise the pixelated ones.


    ⟑ New on the shop: ⟑


    Try it out and let me know! βœ¨πŸ’•

    Beijos,

    Lu

    Categories
    Blogging Graphic Design Instagram photography

    What is a flatlay and why we LOVE this kind of photos + How to easily make yours!

    Flatlays, going straight to the point, are pictures taken from the top angle, usually from a flat surface such as a table, floor, etc. The purpose of this type of photo is to focus on objects on the surface, usually arranged in a very aesthetic way and causing a positive visual impact.


    Okay, now you know! Now let’s elaborate, shall we?


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    One practical way to understand what a flatlay is to check the Cool Flatlays Instagram profile (@coolflatlay) by the amazing and wonderful Fashion Coolture. She is the master queen of the subject, in my opinion (and I’ve been in love with her blog posts and Lookbook.nu long before she even created this profile). And yes, my loves, she’s Brazilian! πŸ‡§πŸ‡·πŸ’šπŸ’›

    Aren’t they perfect? You should definitely follow her on Insta, guys!


    The success of flatlay photos has everything to do with the popularization of Instagram, and the sharing of cool images of random and nice objects that we have at home. And also, in the case of business accounts, it has become a visually beautiful way to advertise products to customers.

    An example of how Glow Recipe uses flat lay photos in their Instagram, up there!


    And for personal projects like blogs, websites and Instagram, photos like that are also a great resource to showcase favorite products, personal objects we love, and to record our daily lifestyle. Bloggers and influencers love to create flatlays on the bathroom counter, on the bed, on the rug. Not to mention flatlays displaying shoes, nails and of course, a beautiful meal! hahhahaha

    No doubt the flat lays that rock online are those neatly ordered, photographed with incredible lighting, and containing beautiful objects. So you might think – of course producing photos like this is just for professionals, right? But I can assure you that’s not true (here comes the crazy DIY lady haha). Let’s get straight to the tips!

    Wow, I’m so objective right now! hehe


    How to Make Flatlay Photos at Home

    1. NATURAL LIGHT! No wonder my name is Luciana, sweethearts! Haha ha! I am a faithful supporter of the light, preferably natural and very abundant in photographs. Actually this is a consensus among all professional photographers (something I, as a matter of fact, am not), but I think it is important to divulge and insist about this with my amateur fellas.


    2. Decide what your background surface will be, do not ignore the importance of this !! Seriously, paying attention only to prominent objects can ruin your flatlay. It is essential to set whether the background will be all white (classic, I loooove) or whether it will be a nice wood pattern, a soft fabric, your duvet, the floor, that false marble made with contact paper…

    Choose your background matching the main subject of your flatlay, take the camera and test whether the photo will be filled with that background, or if you need to adjust it in Photoshop, etc.

    Tip – Here is a post I made about the importance of working well with negative spaces, in order to popup the main object or objects. It has everything to do with this topic!


    3. Followers love to see neatly organized objects. Of course you can not generalize, but often a well organized and beautiful arrangement of elements is the greatest charm of flatlay. So don’t feel weird if you waste more time organizing the little things than shooting the pic. But hey, the order I’m suggesting doesn’t necessarily mean everything will be aligned, okay? You can simulate a disorder as long as there is a visual logic, and the result can be aesthetically pleasing. You’ll get used to it (and good at it) with practice!


    4. Last but not least, choose your favorite shot, and edit it like a pro! If you know how to use Photoshop, better. Because you can make several adjustments and even modify parts of the photo you want. If not, my recommendation will always be VSCO, my favorite photo editing app. I posted about it here on the blog, with useful editing tips!


    Cool, now you know what a flatlay is. And how to make it at home, easy peasy

    Beijos,

    Lu

    Categories
    Graphic Design Uncategorized

    ✰ Free Christmas Collage set! ✰

    Hellooo! 🀢🏽β™₯

    Chicas, this is the first collage set I post on the blog. So exciting! πŸ₯‚ Christmas is always inspiring to me, and I thought it’d be a great theme for this first collection…

    The images are random, fun, holly jolly cheerful and of course very christmassy! Just like ME!! hahaha

    I hope you’ll find a nice use for them, either making your own collage using all of the images, or just a few specific images for whatever project you’re working on.

    If you’re learning graphic design right now, this could be a good way to practice your skills as well πŸ™‚

    I’ve made a Photoshop collage as an example using all the items, here’s a video of how I made it!


    And this is the final collage, in 4 diferent color versions:


    Fun, right?? It works as a phone wallpaper and has the perfect size for Instagram Stories of course πŸ˜œπŸ’–. Click the link below to download your free collage kit. You’ll have to check out to complete the download, but the kit really is free, don’t worry πŸ™‚


    I guess that’s it!

    I’d love to see what you guys come up with using the images, so tag me if you feel like it πŸ™‚

    Beijos,

    Lu

    Categories
    Graphic Design Uncategorized

    How to change the color of an object with Photoshop

    color change

    Whether it’s making the photo more fun, or adjusting something that did not look right in a photo, we often need to change the color of an object in the image, right? It seems like something very difficult to do, but it really isn’t! ✨✨


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    Let’s go step by step:

    • On Photoshop, open the image you want to edit.
    • Pick the most appropriate selection tool and mark the desired area. In most cases, I need to select an object that has organic shape, (like Kaia’s eyes) so I use the Polygonal Lasso Tool. But in the picture below, I will use the elliptical sign, since I wanna change the color of the tea that is in the round cup. (ps. Sorry the screenshots below are in portuguese. I think it’s possible to understand, though πŸ™‚
    • Next, go to Image / Adjustments / Hue Saturation. By changing the hue of the selected object, you will see how it changes the color before your eyes. It’s super easy!
    • If you prefer a more subtle change, instead of Hue, you can go into Image / Adjustments / Color Balance. And one of the ones I like the most: Image / Adjustments / Replace color, which allows you to select (within the selection already made), a specific color to change. In this case you can control the intensity of the change better πŸ˜‰

    Result:

    como mudar a cor de um objeto no photoshop

    I hope this is useful! Let me know if you have any questions πŸ™‚

    Beijos,

    Lu